How to Use FOMO on Your WordPress Site to Increase Conversions

Are you looking to use FOMO and social proof notifications on your WordPress site?

FOMO, short for fear of missing out, is basically a marketing technique used to create anticipation and excitement for a product. It uses a basic psychology principle to help customers make a buying decision faster.

In this article, we will show you how to properly use FOMO on your WordPress website to increase conversions and sales.

What is FOMO and How Does it help with Conversions?

FOMO or ‘fear of missing out’ is a psychological term that describes anxiety about missing out on something exciting and trendy.

As a WordPress website owner, you can take advantage of this human behavior in your marketing strategy and improve your conversions.

The concept of FOMO is not new. It’s actually been used by marketers even before the arrival of the internet. However, with online marketing, FOMO has become far easier to implement and much more effective.

For example, if you run an online store, then you can create anticipation about an upcoming sale and limited-time offers by adding social proof to your landing pages.

You can also use it to build your email list, run affiliate marketing campaigns, boost app downloads, and more.

With that said, let’s take a look at how to easily add FOMO to your WordPress site. We will show you two techniques that we have successfully used on our own websites with incredible results.

Method 1: Adding FOMO with Social Proof by Using TrustPulseMethod 2: Adding FOMO Countdown Timers with OptinMonsterTracking Your Conversions in WordPress

Method 1: Adding FOMO with Social Proof by Using TrustPulse

People feel more comfortable with their buying decision when they know others have also bought the same product or service and had a good experience with it.

This is why smart business owners use social proof in their marketing.

The best way to add social proof to your website is by using TrustPulse. It is one of the best social proof plugins for WordPress on the market.

TrustPulse allows you to display real-time user activity notifications on your website, such as products purchased, forms submitted, etc.

To get started, you’ll need to install and activate the TrustPulse plugin on your website. For more details, see our step-by-step guide on how to install a WordPress plugin.

The plugin helps you connect your WordPress site to the TrustPulse app.

Upon activation, click on the TrustPulse menu from the WordPress admin sidebar and click the ‘Get started for free’ button to continue.

This will take you to the TrustPulse website, where you can sign up for a free account. The free plan is good for up to 500 sessions per month.

Once you sign up, you are ready to create your first campaign. Simply click on the ‘Create Campaign’ button to start your first FOMO campaign.

Next, you will need to provide a title for your campaign and select your website.

If you scroll down, then you can choose a campaign type.

TrustPulse offers 4 different campaign types to choose from.

These include showing recent activities, the number of people taking action, visitor analytics, or a static notification with helpful information.

After selecting a campaign type, don’t forget to click the ‘Next Step’ button.

You can now head to the ‘Appearance & Design’ tab and choose language and appearance options for your campaign. You can change the position, badge image, style, and more.

Once done, click on the next step to continue.

Next, you need to choose how you want to capture the activity.

We recommend using ‘AutoMagic,’ which allows you to select the activity that matches different conditions. For example, you can select your checkout page to automatically capture eCommerce activity.

You can also use Zapier to capture activities from 1000+ integrations.

Once done, click on the next step button to continue.

Next, you need to set up the display rules. You can display the badge on all pages or specific pages on your site. You can also choose the delay between notifications, run them as a loop, and enable mobile notifications.

After that, click on the ‘Publish’ tab at the top.

In the next step, simply click the ‘Launch your TrustPulse campaigns’ button.

Don’t forget to click the ‘Save’ button to store your changes and then exit the campaign builder.

You can now visit your website to see your FOMO campaign in action.

Method 2: Adding FOMO Countdown Timers with OptinMonster

We have all seen marketers using ‘Urgency’ to get customers’ attention. Whether it is your local grocery store or a big name-brand website, it is one of the oldest marketing techniques, which works just as effectively online.

Basically, you show users an offer with a sense of urgency, which triggers the fear of missing out on a valuable deal and helps users make a purchasing decision.

Urgency hacks can be used with limited-time offers, seasonal sale campaigns, one-time discounts, and more. To learn more, see this article on using urgency to hack conversion rates with proven methods.

The best way to add urgency timers in WordPress or WooCommerce is by using OptinMonster. It is the most popular conversion optimization and lead generation software that helps businesses turn potentially abandoning website visitors into subscribers and customers.

First, you will need to sign up for an OptinMonster account. It is a paid tool, and you will need at least the ‘Basic’ plan to use their Floating bar campaigns.

After signing up for an account, you will need to install and activate the OptinMonster plugin. For more details, see our step-by-step guide on how to install a WordPress plugin.

This plugin is a connector between your WordPress site and the OptinMonster application.

Upon activation, click on the ‘Connect Your Existing Account’ button on the OptinMonster welcome screen.

Next, you should see a new window open where you’ll be asked to connect your website.

Go ahead and click the ‘Connect to WordPress’ button.

After connecting your website, you will need to go to OptinMonster » Campaigns from your WordPress dashboard.

From here, click on the ‘Create Your First Campaign’ button to continue.

This will launch the OptinMonster campaign builder.

First, you will need to select an optin type and then select a theme. We will use a ‘Floating bar’ campaign with the ‘Countdown’ theme.

Next, you will be asked to choose a name for your campaign.

Once that’s done, simply click the ‘Start Building’ button.

On the next screen, you’ll see the drag-and-drop tool, where you can simply point and click to design your campaign.

You’ll see a live preview of your campaign in the right panel and a bunch of customization blocks and options in the left panel.

With the floating bar countdown campaign, the preview will appear near the bottom of the screen for you, just as it does for the users.

Go ahead and click on the countdown timer in the live preview to set the countdown style and end date. You can use two types of countdown timers: Static and Dynamic.

The static timer remains the same for all your users, while the Dynamic timer changes based on user behavior on your website.

For this tutorial, we will be using the static timer. Since we are using a floating bar with a countdown theme, we can move the floating bar to the bottom or the top.

You can just point and click to edit the text in your floating bar. You can add a coupon code, add links to special offers, and style it any way you want.

Next, you can go to the ‘Display Rule’ tab at the top. Here, you’ll see different options for showing your campaign.

For instance, you can select the ‘Time on Page’ option and show the floating bar after a user spends at least 5 seconds on your website.

Below that, you also get to select the location for your campaign. We’ll use the default setting where the countdown timer floating bar will appear on all the pages on your website.

Once you are satisfied, don’t forget to click on the ‘Save’ button at the top.

After that, head to the ‘Publish’ tab. Now, change the Publish Status from Draft to Publish.

Don’t forget to click the ‘Save’ button and close the campaign builder.

You will now see the WordPress Output settings for your recently created campaign.

By default, your campaign will be disabled, and you just have to click on the Status dropdown menu to change it from Pending to Published.

Once that’s done, click the ‘Save Changes’ button.

You can now visit your website to see your countdown timer FOMO campaign in action.

Tracking Your Conversions in WordPress

FOMO techniques work really well for conversions, but how do you keep track of their performance? Without tracking, you wouldn’t know how many sales or leads were generated because of these campaigns.

All expert marketers use Google Analytics. It not only helps you see where your users are coming from but also allows you to track user engagement on your website.

The easiest way to use Google Analytics in WordPress is through MonsterInsights. It is the best Google Analytics plugin for WordPress and makes it super easy to track conversions on your website.

For instance, it has an eCommerce addon, which helps you track your eCommerce performance without leaving the WordPress dashboard. Plus, you can also track form conversions, link clicks, and more with MonsterInsights.

For more details, please see our guide on WordPress conversion tracking make simple.

We hope this article helped you learn how to add FOMO to your WordPress website and boost conversions. You may also want to see our list of must-have WordPress plugins for business websites and how to start a WordPress blog.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Use FOMO on Your WordPress Site to Increase Conversions first appeared on WPBeginner.

How to Create a WordPress Form with Payment Options (Easy Way)

Are you looking for an easy way to create a WordPress form with a payment option?

Often small business owners need to create an easy way to accept payments on their website without setting up a complex shopping cart. A simple payment form allows you to accept custom payment amounts, setup recurring payments, and collect custom details with ease.

In this article, we will show you how you can easily create forms with a payment option.

Why Create WordPress Forms with a Payment Option?

If you want to create a simple form with custom payment options, then you don’t need to create a full online store. While eCommerce plugins like Easy Digital Downloads and WooCommerce are very powerful, you may not need something as comprehensive if you’re only selling a few items, services, or need to accept custom amounts from each customer.

In some cases, creating a simple payment form is a much better solution than using a dedicated eCommerce plugin.

For example, on a non-profit website, you may want to give visitors the option to make a donation while they’re filling out a volunteer application form.

Some website owners like to accept optional tips from visitors who are reaching out for help.

Or, you may want to offer a digital download with a ‘pay what you like’ system, where visitors choose how much they want to pay for a product or service. We’ve even seen WordPress websites offer products as a free download, while giving visitors the option to pay for a premium upgrade or extra content.

Note: You will need to enable HTTPS/SSL on your website so that you can securely accept payments. For more details, you can follow our guide on how to get a free SSL certificate for your WordPress site.

That being said, let’s look at how you can create optional payment forms. Simply use the quick links below to jump straight to the method you want to use.

Method 1. Using WP Simple Pay (Best Free Option)

The easiest way to create a simple WordPress payment form is by using WP Simple Pay.

WP Simple Pay is the best Stripe payment plugin for WordPress that lets you accept credit card payments, Apple Pay, Google Pay, and more without any having to install any special eCommerce plugins.

This free plugin is perfect for non-profits, small businesses, volunteers, and anyone who wants to collect payments without having to invest in advanced eCommerce plugins.

For this guide, we will be using the free version of WP Simple Pay since it has everything you need to start accepting payments online. There’s also a pro version that lets you accept payments using ACH direct debit, set up a recurring payment plan, add a buy now pay later plan to WordPress, and much more.

First, you’ll need to install and activate the WP Simple Pay plugin. If you need help, then please see our guide on how to install a WordPress plugin.

Upon activation, the plugin will automatically launch the setup wizard. Go ahead and click the ‘Let’s Get Started’ button.

In the next step, you’ll need to connect a Stripe account to WP Simple Pay. Stripe is a beginner-friendly payment processor for website owners.

To get started, click on the ‘Connect with Stripe’ button.

After that, you can either log into an existing Stripe account or create a new one.

If you’ve already registered with Stripe, then simply type in the email address and password for that account.

WP Simple Pay will now show you how to connect your Stripe account to WordPress.

If you’re not already registered with Stripe, then type in your email address and then follow the onscreen instructions to create your free Stripe account.

Once you’re logged into a Stripe account, go ahead and click on ‘Create a Payment Form.’

If you’ve clicked away from this screen by accident, then don’t worry. You can reach the same screen by going to WP Simple Pay » Add New in the WordPress dashboard.

The free WP Simple Pay plugin has a few different payment templates that can help you create different kinds of payment forms within minutes. You can unlock extra templates by upgrading to WP Simple Pay Pro, including a template that adds a Stripe donate button in WordPress.

Since we want to create a simple WordPress payment form, hover over the ‘Payment Button’ template and then click on ‘Create Payment Button’ when it appears.

In the ‘Title’ field, type in a name for your payment form.

This title is just for your reference so you can use anything you want.

You can also use the ‘Description’ field to add some information about your payment form. Again, WordPress won’t show this to your site’s visitors but it can be useful for your own reference or for anyone else who shares your WordPress dashboard.

After that, click on the ‘Payment’ tab.

By default, WP Simple Pay will create your payment form in test mode, meaning you can’t accept payments from visitors.

We recommend leaving the ‘Global Settings (Test Mode)’ radio button selected, so you can test how the form works before you start accepting payments from visitors.

However, if you want to start accepting real payments straight away, then you can select the ‘Live Mode’ button instead.

Next, you can decide how much you’ll charge visitors by typing a number into the ‘One-Time Amount’ field.

Note: By default, WP Simple Pay uses the dollar currency. If you want to accept payments in any other currency, then simply head over to WP Simple Pay » Settings. You can then select the ‘Currency’ tab and choose a new currency.

After you’ve done that, select the ‘Form Fields’ tab.

By default, your button will have the label ‘Pay Now’, but you can change this to anything you want by typing into the ‘Button Text’ field.

Since we’re creating an optional payment form, you may want to use something like ‘Send Us a Tip’ or ‘Buy Me a Coffee.’

You can also change the ‘Button Processing Text,’ which is the message that WP Simple Pay will show to shoppers while it’s processing their payment.

Again, since this is an optional payment form you might use something that reflects this, such as ‘We’re processing your donation.’

By default, WP Simple Pay will use the same button style as your WordPress theme. It also has a ‘Stripe blue’ style that you can use, as you can see in the following image.

If you want to use this button style, then simply select the ‘Stripe blue’ radio button in the ‘Payment Button’ section.

​After that, select the Stripe Checkout tab and choose the information that WP Simple Pay will collect from visitors at checkout.

For example, if you’re selling a physical product then you’ll want to check the ‘Collect Shipping Address’ box.

As you’re working on the payment form, you can preview how it looks at any point simply by clicking on the ‘Preview’ button.

This opens the payment form in a new tab, in exactly the same way you preview posts and pages in the standard WordPress editor.

When you’re happy with how the payment form looks, go ahead and make it live by clicking on the ‘Publish’ button.

You can now add the payment form to any page, post, or widget-ready area using the value in ‘Form Shortcode.’

For more details on how to place the shortcode, you can see our guide on how to add a shortcode in WordPress.

If you published the form in test mode, then the Stripe dashboard doesn’t show any payments you get during this time, which makes it difficult to test your optional payment form.

To see your transactions, you’ll need to activate test mode in Stripe by logging in to your Stripe dashboard and then selecting the ‘Payments’ tab.

Next, click on the ‘Developers’ toggle in the upper right corner.

Once you’ve done that, all of your test payments will appear in the Stripe dashboard so you can check that the form is working properly.

When you’re happy with how the form is set up, you can start accepting real payments by going to WP Simple Pay » Payment Forms in the WordPress dashboard.

Here, simply hover your mouse over the optional payment form, and click on the ‘Edit’ link.

You can now go ahead and select the ‘Payment’ tab, and then click on the radio button next to ‘Live Mode.’

Finally, click on ‘Update.’ Your payment form is now live, and you’re ready to start accepting money from your audience.

Method 2. Using WPForms (Best For Flexible and Optional Payments)

Sometimes you may want to let customers choose how much money to send as part of a payment or donation. For example, you might create a ‘pay what you want’ model.

Other times, you may want to collect additional details as part of the form or even allow users to submit paid content to your blog or website.

If you’re looking to create a flexible payment form, then you’ll need an advanced form builder plugin.

WPForms is the best form builder plugin for WordPress. You can use it to quickly create lots of different forms, including contact forms, booking forms, and more. Over 5 million website owners use WPForms.

Using this plugin, you can create a form that shows different fields depending on whether the customer wants to send you a payment or not.

For this guide, we’ll be using WPForms Pro because it comes with addons that make it easy to collect payments using popular payment gateways such as Stripe and PayPal. There is also a WPForms Lite version that is 100% free, but it doesn’t include the payment addons.

First, you’ll need to install and activate WPForms Pro. If you need help, then please see our guide on how to install a WordPress plugin.

After activating WPForms, head over to WPForms » Settings in your WordPress dashboard.

You can now enter your license key into the ‘License Key’ field. You’ll find this information in your WPForms account.

After activating the WPForms plugin, you’ll need to install at least one payment addon.

To encourage visitors to pay for your product or service, you may want to set up multiple addons so visitors can pay using their favorite method.

To install one or more payment addons, simply go to WPForms » Addons.

You can now find the addon that you want to use, and click on its ‘Install Addon’ button. WPForms lets you accept payments using Stripe, Square, PayPal, and Authorize.net.

For example, if you want to accept payments using PayPal, then you’ll need to install the PayPal Standard Addon.

After activating one or more payment addons, the next step is connecting WPForms to the related payment account. For example, if you installed the Square addon, then you’ll need to connect WPForms to your Square account.

To make this connection, go to WPForms » Settings. You can then click on ‘Payments.’

On this screen, you’ll see a ‘Connect with…’ button for each payment addon that you installed.

Here, simply click on the ‘Connect with…’ button. This will launch a setup wizard, which will guide you through the process of connecting WPForms to your payment account.

Simply repeat these steps for every payment addon that you want to use.

As soon as you’ve done that, click on the ‘Save Settings’ button at the bottom of the screen. Then, head over to WPForms » Add New.

Here, type a name for your form into the ‘Name Your Form’ field.

Your site visitors won’t see the name, so it’s just for your reference.

WPForms has different templates so you can quickly get started and build all kinds of forms.

To take a closer look at a template, simply hover your mouse over the template. Then, go ahead and click on the View Demo button.

For this guide, we’ll be using the Simple Contact Form template, but you can add a payment field to any WPForms template.

When you find a template that you want to use, simply click on its Use Template button. This will launch WPForms drag and drop form builder.

The Simple Contact Form template already has fields where customers can type in their name, email address, and message.

So next, we need to add a field where visitors can decide whether to send you a payment. The easiest way to do this is by using a Multiple Choice field.

In the left-hand menu, find the Multiple Choice field and then add it to your form using drag and drop.

To start, we need to change the label that WPForms shows at the top of the Multiple Choice section.

This is the perfect place to ask visitors whether they want to send you a payment. For example, you might use ‘Would you like to send us a donation?’ or ‘Do you want to support this website?’

To change the default label, simply click to select the Multiple Choice section in your form. The left-hand menu will now show all the settings that you can use to customize this section.

In the left-hand menu, delete the placeholder ‘Multiple Choice’ text in the ‘Label’ field. You can then type in the new text that you want to use.

By default, the Multiple Choice section has three choices, but we only need two choices.

To remove one of these choices, go ahead and click on the – button next to it.

The next step is customizing the text for ‘First Choice’ and ‘Second Choice.’

In the left-hand menu, simply delete the placeholder text and type in the text that you want to use instead. For example, you may want to type in ‘Yes, I want to support the website’ and ‘No, thanks.’

When creating WordPress forms with a payment option, you may want to let visitors decide how much money to send you.

To do this, simply click on the ‘Add Fields’ tab in the left-hand menu. Then, drag and drop a ‘Single Item’ field onto your form.

To customize this field, just give it a click.

By default, the field shows a ‘Single Item’ label. You can replace this label with your own text, by typing into the ‘Label’ field in the left-hand menu.

For example, you may want type in text such as ‘I want to send you…’ or ‘Donation Amount.’

Next, open the ‘Item Type’ dropdown and click on User Defined.

Visitors will now be able to type any value into this field, and send you this amount of money.

You may also want to suggest the amount of money you would like to get. This can make it easier for visitors to complete your form, since they can click to choose an amount rather than having to make this decision themselves.

To add some suggestions to your form, simply drag and drop a ‘Multiple Items’ field onto your WordPress form.

Then, go ahead and customize the section’s label and option text by following the same process described above.

Once you’ve done that, you’ll need to set a price for each option by typing the value into the field next to it.

By default, the Multiple Items section has three options. To add more choices, simply click on the ‘+’ icon.

You can then customize the new option’s text, and type in a value following the same process described above.

Want to remove an option from the Multiple Items section instead?

To do this, simply click on its ‘-‘ button.

After adding some fields, you can change the order these fields appear in your form by dragging and dropping them.

Once you’ve done all that, you’ll need to add at least one payment option to your form.

In the left-hand menu, scroll to the ‘Payment Fields’ section. Here, you’ll find fields for all the different payment addons that you installed.

To add a payment option to your form, just give it a click.

After adding a payment option field, it’s a good idea to click on it. WPForms will now show all the settings that you can use to configure this field.

For example, if you click on the ‘Stripe Credit Card’ field, you’ll be able to edit the label and add a description.

We only want to show the payment field to visitors who choose to send you a payment. To do this, you need to enable conditional logic for your payment field.

If you haven’t already, then click to select the payment field in your form. Then, simply click on the ‘Smart Logic’ tab in the left-hand menu.

Once you’ve done that, go ahead and click on the ‘Enable Conditional Logic’ slider to turn it from grey (inactive) to blue (active).

Next, we need to tell WPForms to only shows the payment field if the visitor selects your ‘Yes, I want to support the website’ option.

To do this, make sure the ‘this field if’ dropdown is set to ‘Show.’

Then, open the field that shows ‘Select Field’ and choose the ‘Do you want to support the website?’ field.

Once you’ve done that, open the next dropdown and click on ‘is.’

Finally, open the dropdown that shows ‘Select Choice’ by default, and choose the ‘Yes, I want to support the website’ field.

In the image above, we’re telling WPForms to only show the payment field when a visitor confirms that they want to support the website.

Adding Payment Methods to WPForms

The next step is enabling payments for the form. To do that, click on the ‘Payments’ tab in the left-hand menu.

You’ll now see all the different payment options that you can enable for the form.

To get started, simply click on the payment option that you want to configure.

After that, just check the box next to ‘Enable….’

Depending on the payment option, there may be some extra settings you need to configure. For example, if you’re enabling PayPal then you’ll need to type in the email address where you want to get your payments.

You’ll also want to use conditional logic rules with your payment settings.

To use conditional logic, click on the ‘Enable Conditional Logic’ slider. Then, open the ‘this charge if’ dropdown and select ‘Don’t process.’

Once you’ve done that, go ahead and open the dropdown that shows ‘Select Field’ by default. You can now choose your ‘Do you want to support this website?’ or a similar field.

Then, make sure the next dropdown menu is set to ‘is.’

After you’ve done that, you’re ready to open the ‘Select Choice’ dropdown menu and click on the ‘No, thanks’ or similar field.

Now, your site will refuse to process any payments if the visitor chooses the ‘No, thanks’ option, no matter what they type into the rest of your form.

If you’re offering a choice of payment options, then simply repeat the above process by checking the ‘Enable’ box and then configuring any extra settings. You can also enable conditional logic.

In the following screenshot, you can see that Stripe has different settings compared to PayPal, so it’s always worth checking these extra settings carefully.

Once you’ve done that, it’s a good idea to enable AJAX form submissions. This allows users to submit the payment form without reloading the entire page.

To enable AJAX submissions, simply go to Settings » General.

Then, just click to expand the ‘Advanced’ section.

After that, you can go ahead and check the ‘Enable AJAX form submission’ box.

When you’re happy with how your WordPress form looks, go ahead and save your changes.

To do this, just click on the ‘Save’ button at the top of the screen.

By default, WPForms will send an email to your WordPress admin every time someone submits this form. However, you may only want to get a notification when someone chooses to send you a payment.

To change WPForms’ default email settings, click on the ‘Settings’ tab. Then, go ahead and click on ‘Notifications’ in the left-hand menu.

Now, scroll to the bottom of the screen and click on the ‘Enable Conditional Logic’ slider.

As soon as you activate the slider, WPForms will show some extra settings.

Next, make sure the ‘this notification if’ dropdown is set to ‘Send.’

After you’ve done that, open the dropdown that shows ‘Select Field’ by default and click on the ‘Do you want to support the website?’ or a similar field.

Next, make sure the dropdown is set to ‘is.’

Finally, open the dropdown that shows ‘Select Choice’ by default.

The final step is choosing the ‘Yes, I want to support the website’ or a similar field.

When you’re happy with these changes, don’t forget to click on the ‘Save’ button.

By default, WPForms will send the email to your WordPress admin email. You can send these messages to any other email address, or even multiple addresses.

To change the default settings, find the ‘Send To Email Address’ field. By default this is set to {admin_email}. This is a dynamic value that tells WordPress to send its emails to your WordPress admin.

You can replace this dynamic text with any other email address by typing the new address into the ‘Send To Email Address’ field.

If you want to email multiple people, then simply separate each address with a comma as you can see in the following screenshot.

By default, WPForms uses ‘New Entry’ and the name of your form for the email subject line.

If you want to use something else then simply type the new text into ‘Email Subject Line.’

Another option is to use dynamic text in your email subject. To do this, click on the ‘Show Smart Tags’ link and then choose a tag from the ‘Available Fields’ list.

Now when WPForms creates its emails, it will automatically replace the smart tags with values taken from the submitted form. For example, if you click on ‘Total Amount’ then WPForms will show the total payment in its email subject line.

You can also change the text that’s included in the email’s body.

Once again, you have the option to use smart tags to create a more informative email.

After creating your custom email notifications, you’ll want to make sure they’re sent to the recipient’s email inbox and not to the spam folder.

The best way to do this is by using an SMTP service provider along with WP Mail SMTP to improve email deliverability. For more details, see our guide on how to fix WordPress not sending email issue.

You may also want to show a confirmation message to your customers. For example, you might confirm you’ve received their form safely or show them a personalized ‘Thank You’ message. WPForms will show this message automatically whenever a customer submits the WordPress form.

To configure this message, click on the ‘Confirmations’ tab. Then, just open the ‘Confirmation Type’ dropdown and choose ‘Message.’

If you want to show the same text to all visitors, then you can simply type your text into the ‘Confirmation Message’ box.

Another option is to create a personalized message by adding smart tags, following the same process described above.

Instead of showing a message, you might prefer to show a particular page or redirect visitors to another URL. To do this, simply open the ‘Confirmation Type’ dropdown.

You can now choose from ‘Show Page’ or ‘Go to URL.’

After that, you can use the settings to configure the page or URL that WPForms will show after the customer submits the form.

When you’re happy with these settings, don’t forget to save your changes by clicking on the ‘Save’ button.

After all that, you’re ready to add this form to your website.

To do this, simply open up the page or post where you want to show the form. Then click on the plus ‘+’ icon.

In the popup that appears, type ‘WPForms’ to find the right block. As soon as you click on the WPForms block, it will add the block to your page.

In your new block, go ahead and click to open the dropdown menu.

You will now see a list of all the forms you’ve created using WPForms. Simply click to select the WordPress form with a payment option.

WPForms will now show a preview of how your form will look directly in the WordPress editor.

You can also preview the entire page by clicking on the ‘Preview’ button in the toolbar.

When you’re happy with how your form looks, you can either publish or update this page as normal. Now if you visit this page or post, you’ll see the optional payment form live on your WordPress website.

We hope this article helped you learn how to create WordPress forms with a payment option. You may also want to check out our guide on how to create and sell online courses with WordPress and our comparison of the best live chat software for small businesses.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Create a WordPress Form with Payment Options (Easy Way) first appeared on WPBeginner.

13 Best WordPress Footer Design Examples (+ Best Practices)

Are you looking for the best footer design examples to help you get inspired?

The footer is the area at the bottom of your website, and website owners often overlook it. By checking out great website footers, you can get design inspiration and improve your footer.

In this article, we’ll show you some of the best footer design examples and offer best practices and tips to help you take action.

Why Is a Good WordPress Footer Design Important?

The footer is the area of your website that appears at the very bottom of the page. It will normally be on every page of your WordPress website.

Here’s an example of our footer on WPBeginner that millions of readers see every month.

We include links to our free tools and product sites, as well as ways for users to learn about us, find jobs with us, follow us on social media, and more.

Since it’s located at the bottom of the website, most beginners forget to optimize this area.

However, your website footer is an important area of your website. It lets you show important details and final takeaways in one place.

By customizing your footer, you can improve the overall user experience of your website and even optimize your site for WordPress SEO.

Plus, visitors who scroll to the bottom of the page are very engaged, so you can capture their attention with a call to action, email subscribe box, or send them to the most important pages on your website.

That being said, let’s show you some of the best footer design examples and best practices to optimize your WordPress footer.

Best WordPress Footer Design Examples

We’ve rounded up some of the top footer design examples to help you get design inspiration for your own footer area.

1. WPForms

WPForms has a footer with all kinds of useful links. You’ll find links that go to the most helpful company pages, the top features of the plugin, and some useful WordPress links.

This ensures that when the reader gets to the bottom of the page and still has questions, they’ll find the exact resources they need. There’s also a floating alert bar at the bottom of the page with a call to action.

2. OptinMonster

OptinMonster has a footer that offers readers links to important company pages, top features, helpful product links, and much more.

It also has simple social media icons, trust icons, and a company logo for branding purposes.

3. Neil Patel

Neil Patel has a compact and straightforward footer that offers readers quick navigation links. The footer menu is the same as the navigation menu at the top of the site.

Plus, readers have the option to follow Neil Patel on social media as well.

4. Michael Hyatt

Michael Hyatt has another simple and compact footer. It highlights the copyright date, easy social sharing buttons, and links to pages like terms of service and privacy policy.

Directly above the footer, you’ll see a call to action to download a free guide, which can convert a lot of visitors that make it to the bottom of the page.

5. ReddBar

ReddBar is a WooCommerce store with a footer that encourages email sign-ups. Directly above the footer links, there’s a massive sign-up box for readers.

Some of the helpful links include a link to their FAQ page, contact page, wholesale pricing page, and more.

6. Reader’s Digest

The Reader’s Digest footer contains a lot of information for visitors. You’ll find links to their category pages, other company brands, social media sharing buttons, and more.

Plus, there’s an eye-catching email sign-up box to encourage visitors to join their email list.

7. IsItWP

The IsItWP footer has a quick section on what the website is about and links to other sites and company pages.

It also has a unique site links drop-down menu that lets readers click to find the exact type of content they’re looking for.

8. MonsterInsights

MonsterInsights has a simple footer that focuses on helping readers find the information they need. There are links to their premium features, company resources, and other brand links.

Plus, there’s a call to action to lead visitors to the pricing page. There are also social icons.

9. Printing New York

Printing New York is an online store that ships worldwide. The footer highlights their address, services, and popular products.

They use the structure of their links to help boost their local SEO and search engine rankings.

10. Nalgene

Nalgene has a clean and well-organized footer section. Directly above the footer, there’s a simple email sign-up box.

After that, there are well-organized links to help visitors find the exact products they’re looking for, along with company-related links.

11. ProBlogger

The ProBlogger footer has links to their most popular posts, top resources, and new jobs posted on their job board.

There’s also a big email sign-up form directly above the footer and a small footer navigation menu with the same menu options as the header navigation.

12. TrustPulse

TrustPulse is the best social proof notifications plugin on the market. Instead of including multiple navigation menus or page links, they feature an email newsletter sign-up box.

Although it’s different from most other brands, a minimalist footer like this can convert well since there are fewer distractions or actions the visitor can take.

13. The Next Web

The Next Web has a footer that stands out from the rest of the website. It has social media sharing buttons, links to important pages, and more.

You’ll see a social proof section directly above the footer where they feature logos from popular brands and websites they’ve been mentioned or featured.

WordPress Footer Design – Tips and Best Practices

There are a lot of ways you can improve your user experience and create a better footer for your WordPress blog.

Let’s take a quick look at some of the best practices to keep in mind as you edit your website footer.

Include Your Business Contact Information

Having contact information listed on your site is essential. You should have a separate contact form page on your website, so your visitors can get in touch.

However, the footer is also an excellent place to include your contact information, especially if you have local customers who will be looking for your physical address.

For local businesses, the more ways you can feature your contact information, address, and even business hours, the better.

Add Links to Important Website Pages

It’s important to have clear navigation across your entire website. That’s why it’s common for websites to include links in their footers.

You can add links for your most important product pages, top blog posts, about pages, and more.

Think about the most valuable pages on your website and what your visitors will find the most useful.

Adding and optimizing your links can also give you an SEO benefit and boost your search engine rankings.

Add Social Proof to Improve Conversions

One thing you may have seen certain websites do in their footer is to add social proof. This can help to earn your customer’s trust and position you as an expert in your space.

It can be as simple as a customer testimonial or a collection of logos of popular websites you’ve been featured on.

Here at WPBeginner, we highlight logos of popular websites where we’ve been featured directly above the website footer.

Add a Call to Action

When your visitors get to the bottom of your website, you’ll want to tell them the exact action they should take and how they should do it.

For some websites, this will be a call to action to sign up for their email newsletter. For others, it will be links to explore popular product features or even a call to action button.

Your footer is the last chance to get your visitors’ attention and encourage them to become subscribers and customers or simply spend more time on your website.

For more optimization tips, see our checklist of ten things to add to your website footer.

We hope this article helped you find some of the best footer examples to help you optimize your website footer. You may also want to see our guide on how to choose the best blogging platform and our picks on the best virtual business phone number apps for small businesses.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post 13 Best WordPress Footer Design Examples (+ Best Practices) first appeared on WPBeginner.

How to Easily Create a Multilingual Sitemap in WordPress

Are you looking to improve the search engine rankings of your site’s multilingual pages?

Creating a multilingual sitemap helps Google, Bing, and other search engines easily find your content and index it. You can get more international search traffic simply by giving search engines an easy way to find multilingual content on your WordPress site.

In this article, we’ll show you how to create a multilingual sitemap for WordPress.

Why Create a Multilingual Sitemap in WordPress?

A sitemap is a file that contains all the important content on your WordPress website. It is in the XML format and is targeted toward search engines instead of people.

Creating an XML sitemap for your multilingual website helps search engines find and index your content faster. For instance, if you have different domains or subdomains translated into multiple languages, then you’ll need to create a sitemap for each website.

Note: If you’re looking for an easy way to set up a website in different languages, then follow our step-by-step guide on how to easily create a multilingual WordPress site.

A sitemap is extremely important for your WordPress SEO. Let’s say you just created a new multilingual website. Your new site won’t have many backlinks, and it can be hard for search engines to discover your new articles and pages.

The sitemap provides a way for search engines to learn about your new content in another language. This way, your multilingual pages will start to get indexed and appear in search results.

That being said, let’s take a look at how you can create a multilingual sitemap in WordPress.

Creating a Multilingual Sitemap in WordPress

By default, WordPress automatically creates an XML sitemap for new websites. You can add wp-sitemap.xml at the end of the domain, and WordPress will display the default XML sitemap.

However, this feature is fairly limited and not very flexible. You can’t control which content to add or remove from the sitemap.

The best way to create an XML sitemap in WordPress is by using the All in One SEO (AIOSEO) plugin. It is the best WordPress SEO plugin and helps you optimize your site for search engines.

It also automatically creates a sitemap for a multilingual site and gives you more control over which pages and website sections you want to show in the sitemap.

The sitemap feature is available in the AIOSEO Lite version for free. However, if you’re looking for more features like video sitemaps, news sitemaps, redirections manager, and link assistant, then we recommend using the AIOSEO Pro version.

First, you’ll need to install and activate the AIOSEO plugin. If you need help, then please see our guide on how to install a WordPress plugin.

Upon activation, you’ll see the AIOSEO setup wizard. Simply click the ‘Let’s Get Started’ button and follow the onscreen instructions. For more details, you can visit our guide on how to set up All in One SEO plugin for WordPress.

After that, you’ll need to go to All in One SEO » Sitemaps from your WordPress dashboard and ensure that the ‘Enable Sitemap’ option is enabled.

AIOSEO will automatically create a sitemap for your multilingual website.

You can click the ‘Open Sitemap’ button to preview it or simply add ‘sitemap.xml’ to your website URL.

Please note that if you’re using WPML to create multilingual sites, then AIOSEO will automatically serve sitemaps across different languages.

For instance, your sitemap URL will be something like /nl/sitemap.xml, /de/sitemap.xml, or /fr/sitemap.xml.

If you’re using TranslatePress to create your WordPress multilingual site, then you will need to install their SEO pack addon which is fully compatible with AIOSEO.

Configuring Additional Multilingual Sitemap Settings

To further customize your multilingual sitemaps, you can scroll down in AIOSEO Sitemaps settings to view more options.

By default, the plugin lets you include all post types and taxonomies in the sitemap. It also gives the option to include date archives and author sitemaps.

However, you can uncheck the ‘Post Types’ and ‘Taxonomies’ options and view more options.

For example, let’s say you have translated content as a custom post type. You can simply check that option to include in the sitemap and exclude other post types.

Besides that, you can also add more pages from your multilingual website to the sitemap.

For example, let’s say you’ve translated a pillar article or an evergreen content into another language. You can add the page URL to the sitemap using AIOSEO and help search engines easily find your content.

Simply scroll down and click the ‘Additional Page’ toggle to enable the option. After that, you can add the page URL, and choose the priority and the frequency.

AIOSEO lets you exclude posts, pages, and specific terms from your WordPress sitemaps.

For instance, you can add different multilingual posts and pages that you don’t to include in the sitemap. These can be contact us page, or terms of service pages translated in another language.

First, you’ll need to enable the ‘Advanced Settings’ option. Then enter the URLs in the ‘Exclude Posts / Posts’ field and the terms in the ‘Exclude Terms’ field.

Submitting Your Multilingual Sitemap to Search Engines

Now that you’ve created a multilingual sitemap, the next step is to submit it to different search engines. This way, Google, Bing, and other search engines can easily find new content.

Submit Multilingual Sitemap to Google

Google Search Console is a free tool by Google that you can use to monitor your site’s performance on search results. It helps you see which keywords people use to find your website and resolve any errors that might prevent you from appearing on Google.

Submitting your multilingual sitemap to the Search Console helps Google quickly discover new content.

You can simply log in to your account and head to the ‘Sitemaps’ option from the menu on your left. Next, enter your multilingual sitemap URL under the ‘Add a new sitemap’ option and click the ‘Submit’ button.

For more details, please see our guide on how to submit your website to search engines.

Submit Multilingual Sitemap to Bing, Yahoo, and DuckDuckGo

Similarly, you can submit the sitemap to Bing using the Webmaster Tools. The best part is that, when you submit your site to Bing, it’s also automatically submitted to the Yahoo and DuckDuckGo search engines.

You can see our step-by-step tutorial on how to add your website to Bing Webmaster Tools for more details.

We hope that this article helped you learn how to create a multilingual sitemap in WordPress. You may also want to see our expert SEO tips to optimize your blog posts, and our expert pick of the best keyword research tools to improve your SEO rankings.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Easily Create a Multilingual Sitemap in WordPress first appeared on WPBeginner.

How to Embed Facebook Status Posts in WordPress

Are you looking for a way to embed Facebook status posts in WordPress?

Facebook statuses are an easy way to share important updates and time-sensitive information with your audience. By embedding your Facebook timeline in WordPress, you can get more engagement, let people know what’s happening on your Facebook page or group, and grow your followers.

In this article, we will show you how to embed Facebook status posts in WordPress.

Why Embed Facebook Status in WordPress?

Facebook is the most popular social media platform in the world and has billions of active users. For website owners, Facebook is a powerful way to connect with a new audience and engage with the people who already know about your brand.

Facebook is also perfect for sharing time-sensitive information in real time. In this way, you can use FOMO to create a sense of urgency.

For example, you might post a status about how visitors are running out of time to enter your giveaway in WordPress, or take advantage of your flash sale.

However, people won’t see your Facebook status if they just visit your website. This makes it difficult to grow your Facebook following and build a relationship with your audience.

By embedding your Facebook status posts in WordPress, you can promote your social media page and encourage more people to follow you on Facebook.

As you post new statuses, they’ll appear on your site automatically, so it’s also a great way to keep your website fresh, even for regular visitors.

That being said, let’s see how to embed Facebook status posts in WordPress.

Adding a Facebook Status Plugin to WordPress

The easiest way to embed your Facebook status feed in WordPress is by using the free Smash Balloon Social Post Feed.

This plugin lets you display text and links from your Facebook page or group.

In this guide, we’ll be using the free version of Smash Balloon as it allows you to embed Facebook statuses no matter what your budget. However, there’s Smash Balloon Facebook Feed that lets you embed different kinds of content. For example, you can embed a Facebook video in WordPress, and show images and videos in a lightbox popup on your site.

The first thing you need to do is install and activate the Smash Balloon Social Post Feed plugin. For more details, see our guide on how to install a WordPress plugin.

After that, you’ll need to connect Smash Balloon to your Facebook page or group, by going to Facebook Feed » All Feeds. Here, click on ‘Add New.’

Smash Balloon pro lets you show posts from your photo albums, timeline, events, and more.

However, the free version only allows you to embed your Facebook statuses so click on ‘Timeline’ and then select ‘Next.’

Now, you need to select the page or group which you’ll get the Facebook statuses from.

To get started, click on ‘Add New.’

On the next screen, choose whether you want to embed the feed from a Facebook group or Facebook page.

After that, go ahead and click on ‘Connect to Facebook.’

This opens a popup where you can log into your Facebook account and choose the pages or groups which you want to get the status updates from.

As soon as you’ve done that, click on ‘Next.’

Facebook will then show all the information that Smash Balloon will have access to and the actions it can perform.

To restrict Smash Balloon’s access to your Facebook account, just click any of the switches to turn it from ‘Yes’ to ‘No.’ Just be aware that this may affect the content that you can embed on your WordPress blog or website.

With that in mind, it’s a good idea to leave all the switches enabled.

When you’re happy with how your Facebook permissions are set up, click on ‘Done.’

After a few moments, you should see a message confirming that you’ve connected your WordPress website to Facebook. With that done, click on the ‘OK’ button.

Smash Balloon will now take you back to the WordPress dashboard automatically.

How to Embed Facebook Status Posts in WordPress

You will now see a popup with the source you just linked to your website. Simply select the radio button next to your Facebook page or group and then click on the ‘Add’ button.

If you accidentally closed the popup, then don’t worry. You can simply refresh the tab to reopen the popup.

After that, Smash Balloon will take you back to the Facebook Feed » All Feeds page automatically. Just like before, click on the ‘Add New’ button, select ‘Timeline,’ and then click on the ‘Next’ button.

Now, select your Facebook page or group, and click on ‘Next.’

Smash Balloon will now go ahead and create a timeline feed from the Facebook page or group you’ve chosen.

This is a good start, but Smash Balloon has lots of settings that you can use to customize your embedded timeline.

How to Customize Your Embedded Facebook Status Posts

To fine-tune your timeline, go to Facebook Feed » All Feeds in the WordPress dashboard.

Here, find the timeline feed you just created and click on the ‘Edit’ button next to it.

This opens the Smash Balloon feed editor, which shows a preview of your timeline to the right.

On the left-hand side, you’ll see all the different settings you can use to customize how the timeline looks on your site. Most of these settings are self-explanatory, but we’ll quickly cover all the main areas.

To start, you can change how the statuses are displayed by clicking on ‘Feed Layout.’

On this screen, you can switch between list and masonry layouts, as well as change the feed height. As you make changes, the preview will update automatically so you can try different settings to see what looks the best for your website.

You can preview how your status feed will look on desktop computers, tablets, and smartphones using the row of buttons in the upper-right corner.

Mobile devices usually have smaller screens and less processing power, so if you’re not happy with how the feed looks then it’s smart to show fewer statuses on tablets and smartphones.

To make this change, just type a different number into the ‘Mobile’ field in the ‘Number of Posts’ section.

By trying out different layouts you can create a Facebook status feed that looks great across all devices.

By default, Smash Balloon feed shows fewer columns on smartphones and tablets, compared to desktop computers. This helps your Facebook statuses fit comfortably on smaller screens.

After testing the mobile version of your WordPress website, you may want to show fewer columns on smartphones and tablets.

To do this, simply change the numbers under ‘Columns.’

When you’re happy with how the feed looks, click on the ‘Customize’ link.

This will take you back to the main Smash Balloon editor, ready for you to explore the next settings screen, which is ‘Color Scheme.’

Smash Balloon uses a color scheme inherited from your WordPress theme by default, but on this screen, you can switch to a ‘Light’ or ‘Dark’ look.

You can also create your own color scheme by selecting ‘Custom’ and then using the controls to change the text color in WordPress, change the background color, and more.

By default, Smash Balloon adds a header to your feed, which is your Facebook profile picture and the name of the group or page.

To customize this section, click on ‘Header’ in the left-hand menu.

Here, you can change the header size and color, hide your Facebook profile picture, and more.

If you would prefer to remove the header entirely, then click to turn off the ‘Enable’ toggle.

Next, you can change how the individual posts look inside your feed by selecting ‘Post Style’ from the left-hand menu.

After that, click on ‘Post Style’ again.

On this screen, you can choose between a regular and boxed layout.

If you select ‘Boxed’ then you can create a colored background for each Facebook post.

If you choose ‘Regular’ then you can change the thickness and color of the line that separates your different social media posts.

In the following image, we’ve added a thicker line to our Facebook status feed.

You can also customize the individual parts within each status by going back to the main settings screen.

Once again, select ‘Post Style’ but this time choose ‘Edit Individual Elements’ instead.

You will now see a list of all the different content that Smash Balloon includes in each post, such as the date, post author, and event title.

To remove a piece of content from your feed, simply click to uncheck its box.

You can also customize how each type of content looks by clicking on it.

For example, in the following image, you can see settings to change the size and color of the author text.

By default, Smash Balloon doesn’t include the Facebook ‘like’ button in your feed.

This button makes it easier for visitors to follow you on Facebook, so you may want to add it to your status feed by selecting the ‘Like Box’ settings.

After that, simply click on the ‘Enable’ button so that it turns blue.

You can now use the settings to change where the link box appears and the kind of content included in the box, such as your Facebook cover photo and total number of followers.

If you upgrade to Smash Balloon premium, then there are some more settings to explore. This includes a lightbox feature that allows visitors to explore your content in a popup.

Since you’re using the free version of Smash Balloon for now, you can go ahead and click on ‘Save’ to store your changes.

The next step is adding the Facebook status feed to your WordPress website.

How to Embed Facebook Status Posts in WordPress

You can add your Facebook status feed to WordPress using a block, widget, or shortcode.

If you’ve created more than one feed using Smash Balloon, then you’ll need to know the feed’s code if you’re going to add it using a block or widget.

To get this information, simply go to Facebook Feed » All Feeds and then look at the feed=”” part of the shortcode. You’ll need to add this code to the block or widget, so make a note of it.

In the following example, we’ll need to use feed=”8″.

If you want to embed your Facebook statuses in a page or post, then we recommend using the ‘Custom Facebook Feed’ block.

Simply open the page or post where you want to embed the status feed. Then, click on the ‘+’ icon to add a new block and start typing ‘Custom Facebook Feed.’

When the right block appears, click to add it to the post or page.

The block will show one of your Smash Balloon feeds by default. If you want to use a different feed instead, then simply find ‘Shortcode Settings’ in the right-hand menu.

You can now add the feed=”” code to this box. Once you’ve done that, click on the ‘Apply Changes’ button.

The block will now show all the status updates from your Facebook page or group. Just publish or update the page to make the feed live.

Another option is to add the feed to any widget-ready area, such as the sidebar or similar section. This allows visitors to see your latest Facebook updates across your entire website.

Simply go to Appearance » Widgets in the WordPress dashboard and then click on the blue ‘+’ button.

Now, start typing ‘Custom Facebook Feed’ into the search bar to find the right widget.

You can now drag it onto the area where you want to show your Facebook status updates. By default, the widget will show one of the feeds you created using Smash Balloon.

To show a different feed instead, type the feed’s code into the ‘Shortcode Settings’ box and then click on ‘Apply Changes.’

You can now click on the ‘Update’ button to make the widget live.

For more information, please see our step-by-step guide on how to add and use widgets.

Finally, you can embed your status on any page, post, or widget-ready area using a shortcode. To get the shortcode, simply go to Facebook Feed » All Feeds and copy the value in the ‘Shortcode’ column.

You can now add this code to your site. For more information, please see our detailed guide on how to add a shortcode in WordPress.

We hope this article helped you learn how to embed Facebook status posts in WordPress. You may also want to see our guide on how to create an email newsletter and the best WordPress Facebook plugins to grow your blog.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Embed Facebook Status Posts in WordPress first appeared on WPBeginner.